With even more talks today over the increasing price price of fuels now is the perfect time for any business that is in the Biodiesel sector to be promoting like never before. It is a perfect time to start a Direct Marketing Campaign using Leaflet Distribution.

Let the media do most of the hard work for you, with all the reports the subject will be in the front of peoples minds, and having a leaflet dropping on their doormat with good relevant content could be all that is needed for them to investigate the Biodiesel option.

Make sure that your leaflet contains the information that they need to contact you, and the information that would trigger someone to make contact, think about the benefits of using Biodiesel, the green issues and also the cost savings.

Contact us now to see how we can help you, call us on 01395 232868

For anyone that cares, it would seem that Google has run out a page rank update today April 29 2008.

Lets see what happens !!  Page ranks are changing as we speak while the update propogates.

For all your Leaflet Distribution needs visit Mailbox Nationwide.

For any companies that geographical location for their Leaflet Distribution is not a prime concern a Leaflet Distribution in London must be very high on the list of areas to consider.

London offers many and wide ranging possibilities for a Direct Marketing Campaign. Firstly, such a large potential audience in a quite small confined area, must offer a great potential return on any investment. What ever market you are looking to hit, London probably offers this in considerable numbers. With such a diverse population many businesses could tap into the potential market place.

If you are considering a Leaflet Delivery in London, why not call one of our team who will be able to offer a wealth of knowledge, to help with the planning and execution of your Direct Marketing Campaign.

Back to Mailbox Nationwide.

Quite Simple…We cover the Whole UK….

 We are often asked, Can you do a Leaflet Distribution in my Area ? and the answer is always a very big Yes, we have the infrastructure to cover all UK areas. Obviously there are areas of the country that are a little more difficult, perhaps the very remote areas of Scotland, but we can still cover them, this may just take a little longer.

We can target all UK areas using a number of methods, using maps, postcode areas, radii from  given points, council or constituency boundaries and many more, but our main focus is targeting the areas that you would like covered.

To find out how we can help you, call our one of our team on 01395 232868.

Back to Mailbox Nationwide.

If you are planning a Leaflet Distribution you may find reading some of our Blog Posts useful. You will find information on allocations, leaflet design and production, penetration rates and the components that make up a good leaflet to gain the best possible returns.

Back to Mailbox Nationwide

This week we were approached from a client that was planning his next Leaflet Distribution, he has already done two successful campaigns over the last year, but now wishes to try a different approach. His target area has around 10,000 houses, which in his last two campaigns has covered just once, this time however he has stock of 50,000 leaflets and plans to cover the same area 5 times over a 5 week time span. This has to be one of the most effective ways to execute a great campaign. Firstly it gives you 5 times the chance of your media being seen once, more more importantly, with the regular re-coverage of the areas the possible multi views of the same media will increase his public profile and brand awareness. Whilst every business is hungry for instant sales, it is very important to remember that sales from repeat advertising can happen at any time, so the chances are that you will gain extra sales in the time periods that you are not actively marketing.

Back to Mailbox Nationwide.

In the Leaflet Distribution Industry two phrases often crop up, Penetrations Rates and Recognition Levels, it is very important to fully understand what these mean, and what it means to every Leaflet Delivery that takes place across the whole industry, this is true for every company not just specific ones.

Penetration Rates are a guide percentage of the Maximum Level of Penetration that can be expected across a distribution area. For example, if an area had 10,000 addresses and a company quoted a Maximum penetration rate of 75%,  that company would expect to deliver to a maximum of 7,500 of those addresses. Penetration levels vary across different areas of the country and for different reasons, City centres often have blocks of flats and gated communities that only allow access to residents, whereas very rural areas have lots of property scattered along country lanes, and down long access tracks. Properties that have possible dangerous access, perhaps by having dogs on the premises or that have stickers asking for no leaflets will also obviously be excluded. Companies suggest different levels of penetration, but be aware of levels that jusst seem to good to be true.

It is worth taking note that no company guarantees to deliver to every property, or even guarantees to deliver to a specific penetration level, it is just not practical. The only possible way to guarantee that every property receives your media is to have it signed for, but the only draw back then is that the prices for delivery would climb from a few pence per copy to a number of pounds per copy…. How many Leaflet Distribution would take place on this basis if the cost was possibly £2000 for every 1000 copies delivered ?

If you have been following the recent posts you will have seen that we have been talking about leaflet design and the content that is included, if you have now decided to create your own media, and that you have taken the advice from the previous posts, now is the time to put your thoughts into action.

I will assume that you will have a computer that has a reasonable specification, can either be pc or Mac format, many graphics based industries are Mac based though, but I believe that is a choice of personal preference. You will need software to perform the various tasks that will be part of the creation process, the design and complexity will determine how many different programmes that you will need.

The first and main function that you will need to perform is to create the actual page layup and design, so a programme for this will be needed. Secondly if you are to add some photographs to your page you will need a photograph editor to change setting such as image sizes and resolution, perhaps to change colour settings, or to perform any special effects that you choose. Most media design programmes will also be able to create graphics, for perhaps logos, or design features, if yours does not, that is another that you will need. Finally you will need to check that your main creation programme can output the produced file at the correct resolution and in the correct format. Now you have checked all these items, you are ready to go !

Back to Mailbox Nationwide.

If you are arranging to have your stock collected and it is currently palletised please leave it that way, it is far cheaper, efficient and dare I say it probably more environmentally friendly to have your stock collected on a large truck rather than in a van. The truck will need access to where the pallets are stored, and will need to be moved with pump trucks, the trucks will have a tail lift, so a fork lift is not necessary.

Back to Mailbox Nationwide.

We need extra Leaflet distributors in the following areas.

Scotland, many areas. Glasgow G46

Storrignton RH20, Ipswich IP postcodes, Cambridge CB4 and all CB postcodes, Huntingdon, Sawtry PE26/27, Nottingham all NG postcodes, Guildford all GU postcodes.

As always, you will need to be Honest,Reliable and Hard Working..

Fill out our Online Recruitment Form to apply.